(In Compliance with India’s Digital Personal Data Protection Act, 2023)

1.1 Introduction

This Privacy Policy explains how 3C3 collects, processes, stores, uses, and safeguards personal data of individuals accessing our website in accordance with the Digital Personal Data Protection Act, 2023 (“DPDP Act”).

1.2 Categories of Data Collected

(a) Data Collected Through Contact Us Forms

• • Name
  • Email address
  • Phone number
  • Organization/Company name
  • Message or enquiry details

(b) Data Collected for Downloadable Resources

• • Name
  • Email address
  • Phone number
  • Company/Organization
  • Job Title
  • Message (if provided)

(c) Automatically Collected Data

• • IP address
  • Browser and device information
  • Pages visited, time spent, referring URLs
  • Cookies and tracking technologies

1.3 Purpose of Processing Personal Data

We process your personal data for the following lawful purposes:

1. Responding to enquiries
2. Providing brochures, datasheets, and downloadable content
3. Follow-up communication
4. Sending marketing communications (with explicit consent)
5. Improving user experience through analytics
6. Managing customer relationships using Salesforce.com
7. Maintaining statutory records and compliance

1.4 Consent Requirements

By submitting data through forms on our website, you provide free, informed, specific, and unambiguous consent for data processing.

Consent may be withdrawn at any time by contacting us.

1.5 CRM System – Salesforce.com

We use Salesforce.com to securely store and process personal data.
Salesforce follows global security and compliance standards such as ISO, SOC, and GDPR-aligned frameworks.

1.6 Sharing of Personal Data

We do not sell personal data.
Data may be shared only with:

• Authorized service providers (hosting, CRM, analytics, customer support)
• Government authorities as required by law
• Business successors in the event of restructuring, merger, or acquisition

All third parties are bound by confidentiality and data protection obligations.

1.7 Data Security Measures

We implement reasonable security practices and procedures to safeguard personal data from:

• Unauthorized access
• Misuse or loss
• Alteration or disclosure

However, no system is fully secure, and we cannot guarantee absolute protection.

1.8 Data Retention

We retain personal data for as long as required to:

• Fulfil intended processing purposes
• Meet regulatory and legal requirements
• Maintain internal business records

1.9 Rights of Data Principals under DPDP Act

You have the right to:

• Access your personal data
• Correct inaccuracies
• Request erasure (subject to legal limitations)
• Withdraw consent
• Nominate an individual to exercise your rights

Requests may be made using contact details provided in Section 5.

1.10 International Transfers of Data

Your data may be processed or stored in:

• India
• Salesforce international servers

All transfers follow applicable Indian data protection regulations.

1.11 Cookies & Tracking

Our website may use cookies to:

• Enhance browsing experience
• Analyse website traffic
• Personalize content

Users may disable cookies via browser settings.

1.12 Amendments to Privacy Policy

We may modify this Privacy Policy at any time.
Changes will be reflected by updating the “Last Updated” date.